Attract and screen quality candidates.
Hire with no placement fees.
We advertise. We screen. You hire.
Trusted by leading transport and logistics operators
Problems we solve
When recruitment is not working, the effects reach your whole operation: unfilled shifts, rising costs, stretched teams and pressure on customer service. We help transport and logistics employers tackle the causes with transparent job information, targeted campaigns and rigorous screening.
Roles stay unfilled
Reach relevant candidates, including people who aren’t actively searching job boards.
Reduce time to hireToo many unsuitable applicants
We screen applicants against all of your requirements before they reach your team, so you can focus on relevant interviews.
Attract better-fit candidatesNew starters don’t stay
We show the full reality of the job, including its demands, so candidates can decide whether it suits them before they join.
Reduce early staff turnoverRecruitment costs keep rising
Build a recruitment pipeline with an agreed campaign budget and no placement charges.
Control recruitment costsYour teams are stretched
We manage advertising, screening and candidate progression, reducing the recruitment workload that pulls managers away from running the operation.
Ease pressure on your teamYou rely on agency staff
Build a pipeline for your own workforce, helping reduce reliance on temporary agency cover as permanent vacancies are filled.
Reduce reliance on agency staffHiring is always reactive
Run a repeatable campaign around ongoing demand, with targeting and screening refined using feedback from your hiring team.
Plan ahead for hiringRecruitment is holding back growth
Start with one role or site, then extend the campaign across locations as your hiring needs grow.
Support business growthStaffing gaps affect customer service
Recruit against the experience and practical demands of the role, helping you build a team equipped to deliver the service your customers expect.
Protect customer serviceFewer staffing gaps. Less wasted time. More people who are right for the job.
Explore our recruitment solutionsWhat our clients say
“At our peak we have been hiring 60 new drivers per month - the results have been exceptional.”
Tristan Davis
Head of Recruitment & Training
First Bus London
“We are very happy with McRoberts - they helped us hire 3 HGV Drivers within 3 weeks, much faster than we expected. We are impressed with the results because we were looking for very specialised drivers with wide-load and EU experience.”
Carl Ebsen
Product Manager - Outsized & Aerospace Division
Wallenborn
“Since partnering with McRoberts to recruit PCV Drivers and Shift Managers we’ve stopped hiring agency staff altogether, which has not only reduced our costs, it has also improved our team culture, and our customer service has got better too.”
Domonic Barber
Operations Lead
Airparks
What roles are you hiring for?
From high-volume driver recruitment to management and specialist hires, we build campaigns around the role, location and requirements.
HGV Drivers
Targeted HGV recruitment campaigns with licence, CPC, commute and role-specific screening.
HGV recruitmentBus & Coach Drivers
Recruit PCV and trainee drivers with campaigns tailored to each depot, role and location.
Bus driver recruitmentTransport Roles
Recruit frontline and operational transport roles with targeted advertising and screening.
Transport recruitmentLogistics Roles
Campaigns for drivers, operational staff and other logistics vacancies across your locations.
Logistics recruitmentManagers & Specialists
Targeted management and specialist campaigns with experience-led screening against agreed criteria.
Management recruitmentWe advertise. We screen. You hire.
1. We advertise
We reach relevant candidates through search, social media and job boards, presenting the rewards and realities of your roles accurately.
2. We screen
We actively filter out applicants who do not meet your agreed requirements, including experience, qualifications, commute, shifts and pay expectations.
3. You hire
Review suitable candidates, interview them and make the hiring decision — without paying a placement fee every time somebody joins.
Recruitment, done differently.
Traditional recruitment agencies typically source a candidate and charge you when somebody is placed. McRoberts builds and manages a recruitment campaign around your employer brand and vacancies instead.
Your employer brand
Candidates apply specifically to your business through messaging, creative and candidate journeys built around your roles.
Your recruitment pipeline
You are building a repeatable source of suitable candidates rather than buying individual CVs or relying on one-off placements.
No placement fees
One campaign can generate multiple hires for the same job title and location without a new placement fee each time somebody starts.
See the quality of our recruitment campaigns
Help candidates understand the people, workplace and day-to-day role before they apply. These recruitment videos are one way we bring the job to life; clear, accurate information and screening underpin every campaign.
General Manager recruitment
A campaign video for a senior transport management role.
RATP Dev Transport London driver recruitment
A campaign video for trainee and qualified PCV bus drivers.
Meet Joe, founder of McRoberts
“I ran a digital marketing agency and Arriva asked if we could hire 500 drivers. So we applied marketing principles to recruitment and the results were phenomenal. I saw an opportunity and started McRoberts, a recruitment marketing agency. To date we've helped hire 4,000+ people.”
I speak to transport and logistics employers every day who are struggling with candidate volume, quality or retention. Often the usual approach just isn’t giving them what they need.
We want candidates to understand the full deal before they join. That means being open about the difficult parts of the job and actively screening out people who do not fit your requirements. Our focus is quality candidates and quality hires.
If you’ve got a role you’re struggling to fill, book a call with me. I’ll tell you whether I think we can help — and if I don’t think our model is the right fit, I’ll tell you that too.
Joe McRoberts
Founder & Managing Director
More about McRobertsRecruitment campaigns that deliver real hires
First Bus London
At peak, 60 drivers hired per month across 7 locations. Targeted campaigns and screening helped address a 500-driver shortage.
“At our peak we have been hiring 60 new drivers per month - the results have been exceptional.” — Tristan Davis
Airparks
Tailored screening assessed leadership and people skills for Shift Manager recruitment. Airparks reported better staff quality and improved team culture.
“Since starting with McRoberts the overall quality of staff we’re hiring has levelled up.” — Domonic Barber
Wallenborn
McRoberts helped Wallenborn hire 3 HGV Drivers within 3 weeks.
“McRoberts helped us hire 3 HGV Drivers within 3 weeks, much faster than we expected.” — Carl
A responsive team who’ll feel like part of yours
Marketing experts, active campaign management and weekly conversations — with specialists behind the work.
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Joe McRoberts
Founder & Managing Director
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Alistair
AI & automation
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Martin
Digital Ads
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Ross
Video Editor
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Lewis
Videographer
Chinaza
Project Manager
Charlie
Business Development
We develop your messaging and creative, manage the advertising, analyse performance and hiring-manager feedback, and use regular calls to improve targeting, screening and results.
Start with one vacancy. Scale across your business.
Built around your hiring needs
Your campaign is priced around the roles, locations, number of hires and timescale.
Advertising matched to the challenge
We recommend the advertising budget needed to reach suitable candidates in your market.
No placement fees
You pay for the agreed campaign, with no additional fee each time you hire. We support single vacancies, ongoing hiring and recruitment across multiple locations.
Careful with your data. Protective of your reputation.
McRoberts is Cyber Essentials Plus certified. Where AI supports assessment, it works against agreed criteria; candidates are not rejected solely on an AI score and your team makes the hiring decisions.